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Film
2026Directed by Matthieu Menu
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ICON(S) is an artistic and multisensory documentary that brings together international artists around the iconic fragrance Baccarat Rouge 540 by Maison Francis Kurkdjian. By each exploring one of the five senses, they create an immersive collective work in which the aura of the fragrance inspires a sensory encounter between art and the olfactory experience.